Social Media Management Service

Setup, Management, Monitoring, Marketing, Support & Reporting


The TextLinkBrokers.com (TLB) Social Media Management Service is a comprehensive solution for businesses to become actively involved in social channels such as Facebook, Twitter, LinkedIn, and Google+. The benefits of social media include improved search engine rankings and website traffic, increased brand awareness and your brand’s online footprint, ability to monitor conversations and address customer service issues, and engagement with current and prospective clients. Our Social Media Management includes the following:

Setup

  • Initial audit of current engagement, optimization, and integration
  • Basic profile search optimization (SEO) to improve visibility
  • Campaign kick-off call to discuss your profiles we will be managing along with content focus
  • A Social Media Getting Started Guide to ensure a successful campaign

Management

  • Content management of your social profiles
  • Regular sharing of corporate communications and news
  • Monitoring and reporting on customer service issues
  • Weekly spam cleanup

Marketing

  • Weekly TLB created engaging status updates
  • Social advertising to grow your audience base
  • Friend and Follower seeding
  • Viral content creation, additional social advertising, contests etc.. quoted upon request

Support and Reporting

  • Email and phone support provided by your dedicated Account Manager
  • Monthly activity reports to summarize your campaign’s activity and growth
  • Monthly phone consultation with a TLB social media marketing expert to discuss current strategies and opportunities

Who can benefit from it?

  • Organizations looking to improve their site’s rankings
  • Businesses searching for a hands-off approach to managing and marketing their social media profiles
  • Organizations seeking to integrate and maximize the effectiveness of their content marketing strategies
  • Agencies looking to offer a complete social media management and marketing solution to their clients, but are faced with limited time and resources

Packages


Our Social Media Management Service is a custom solution based on your goals, needs, and objectives.



For pricing speak to one of our Social Media Marketing Experts. Call us toll-free 1-866-489-8546 or use our contact form.



What is included?


Client Interview


Before your campaign starts, you will have a kick-off call to discuss the following:

  • The social media profiles we will be managing
  • Customer demographics
  • Brand messaging and personality
  • Company tone and limitations
  • Do’s and don’ts
  • Content sources such as news sites and blogs relevant to your industry
  • Upcoming corporate events and promotions we should mark on our calendar

Campaign Audit and Setup


As a part of our Social Media Management, we will:

  • Perform an audit of your company’s current social media presence such as:
    • Social media footprint
    • Social integration with your company’s site
    • Level of social engagement
    • Social profile completeness and optimization
    • Competitors’ social media activity
  • Enhance social visibility by including branded and search optimized keywords in your company’s social profiles
  • Provide you with a Social Media Getting Started Guide that includes how to:
    • Provide access to TLB to manage your social profiles
    • Best practices on proper website integration
    • Do’s and don’ts of social media

Campaign Management

  • Content management and scheduled status updates for your social media profiles (Ex. Facebook, Twitter, LinkedIn and Google+)
  • Customer service monitoring and reporting of client issues, negative feedback and/or other derogatory comments in a timely manner
  • Weekly review of social media profiles and removal of spam
  • Sharing and linking to existing client provided corporate communications and news such as:
    • New content:
      • Press releases and announcements
      • Blogs
      • Job postings
      • Company events
      • Educational resources and videos
      • Search optimized content
    • Quotes and statistics
    • Promotions, contests, giveaways and special offers
    • Positive reviews, customer testimonials, and success stories

Campaign Marketing

  • Social media advertising (Included in Premium and Platinum Packages)
  • Weekly TLB created social media updates which includes referencing and linking to existing and engaging content relevant to your target audience:
    • Foundational content:
      • Blogs and articles
      • Whitepapers and eBooks
      • How to’s and lists
      • FAQ’s
    • Addressing topical industry news
    • Interviews with industry leaders and experts
    • Trivia
    • Industry facts and statistics
    • Jokes and humorous content
    • Visual content such as cartoons, graphs, infographics and photos
    • Videos and podcasts
    • Polls and surveys

Support and Reporting

  • Email and phone support provided by your dedicated Account Manager to address questions regarding your campaign
  • Monthly activity reports to summarize the growth and engagement of your campaign including audience reach, status updates/tweets and increase in likes, friends, fans, followers, etc.
  • Monthly phone consultation with our social media marketing experts to discuss current strategies and additional opportunities to ensure continued success (included in Premium and Platinum packages)


Speak to one of our Social Media Management Experts Today!


Call us toll-free 1-866-489-8546 or use our contact form.